The WMG GROUP, LLC. is a boutique financial consulting firm specializing in Financial Asset Recovery for Businesses and Individuals, Financial Turnarounds, Operating Margin Enhancement, Strategic Planning, Revenue Cycle Optimization, Reimbursement Services, Supply Chain Improvement, and Beneficiary Services. 

Bill Gorenstein, CPA, its President, has over 30 years of strategic financial experience serving in senior finance roles, including Chief Financial Officer, at various hospitals and health systems including: leading academic institutions, regional healthcare systems, teaching hospitals, public health systems, physician group practice plans and research organizations on both coasts.   

Bill started his career with a big four global accounting/consulting firm serving a publicly and privately held companies in the healthcare, manufacturing, financial services sectors. He was recruited by one of his largest clients, the University of Pennsylvania (Penn). After several years of service he transitioned into healthcare financial management, as part of the team that formed the University of Pennsylvania Health System where he served in a variety of financial leadership roles (Corporate, Hospital and Physician Practice Plan) over the next fifteen years. In 2008, Bill was recruited by the City of Hope National Medical Center in Duarte, CA, a renowned biomedical research and clinical institution, as Vice President for Financial Operations, to lead their accounting, revenue cycle and supply chain. In 2010, he joined the University of Southern California (USC) as Associate CFO for two hospitals and was promoted to Chief Financial Officer in 2012, and promoted again to System CFO of the newly established Keck Medicine of USC Health System. Bill left USC in May, 2014 to pursue other initiative. He formed The WMG Group, LLC and has been consulting for the Group at Riverside University Health System for the past year having played a major role in the financial turnaround at the hospitals of over $100 million in operating performance and $65 million in cash flow in year one of the engagement.  He also consulted for a California academic health system and improved their operations by $70 million for a three year period.  

During his tenure in industry, Bill was in charge of many of the accounting and finance functions. Following his transition to the health enterprise he was responsible for the accounting and finance functions of several hospitals and physician practice plans. Bill’s leadership was instrumental in the establishment of the corporate shared services organization and integrated finance systems that supported the $2.5 billion system. In addition, he led the implementation of several new information systems, the acquisition and divestiture of various entities, and the restructuring of over $700 million of tax exempt debt resulting in net present value savings of $39 million. Bill successfully partnered with various organizational leaders and physicians to enhance the operating margin of the City of Hope by over $30M. Additionally, as CFO at the USC hospitals he spearheaded a $50+ million financial turnaround in his first year as CFO. The turnaround realized with the support of physician and operations leadership was realized as a result of efforts in three main areas; a focused effort on labor management, supply chain optimization and the restructuring of the hospital’s per-diem contracts to acuity based case rate contracts. 

As President and Managing Director of The WMG Group, LLC he leads our work assisting individuals and organizations realize their full financial potential uncovering hidden financial opportunities utilizing data driven techniques.